Thoroughly Modern Marketing

Integrated and Digital Marketing Resource for Industry Professionals

#tmmTops Modern Marketing Post Picks: What WE think YOU need to know this week

Friday has finally arrived this week and we’ve got another version of ‘THE week in modern marketing’. Facebook was once again in hot water this week amid accusations of click-fraud and FAKE accounts. Anyone who has worked with AdWords over the last decade won’t be surprised by the news that bots may be doing most of the clicking. Google tackled that issue head-on YEARS ago. It will be interesting to see how Facebook handles it.

Only slightly better off this week was NBC, as complaints of their piss-poor and time-delayed Olympics coverage was trending with the hashtag #NBCfail. Taking the old school approach to criticism, NBC used it’s leverage with Twitter to get a reporter’s account suspended DOUBLE #NBCfail!

Whether it’s the latest marketing debacle making it’s way across the web OR a great ‘how-to’ on link building, we’ve got this weeks hottest posts. Enjoy!

Got Post Picks?

Want to add YOUR picks for the week? Simply tag your favorite marketing article links on Twitter with the hashtag #tmmTops. Who knows, perhaps we’ll feature YOU as a guest contributor. If you want to get an inside look at our staff and reader’s weekly picks, simply search #tmmTops on Twitter for the real-time feed of great articles.

TMM Team Picks:

Lisa Peyton, Executive Editor

Daniela Araujo, Senior Editor

Wendy Hwang, TMMPDX Associate Editor

Joe Snell, TMM Technical Director

Tiffany Salzman, TMM Managing Editor

Anita Loomba, TMM Associate Editor

Ben Fowler, FA Associate Editor

Weekly Posts on TMM and

For more Facebook news be sure to checkout the weekly roundup of Facebook posts from, here’s a teaser of what Managing Editor, Sarah Pierce, has up her sleeve this week:


About the Author

Lisa Peyton
Diving into digital marketing during its nascent stage, Lisa Peyton is today among the leaders in the field, particularly so in the Pacific Northwest. Based in Portland, Ore., she serves as executive editor at and Lisa is an avid blogger and regularly contributes content to Social Media Examiner and Social Fresh.

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